HOW TO MEASURE YOUR COMPANY’S ONLINE SUCCESS

Once you have invested your time and hard work in any business online, then it is really important to know the status of the company. It does not require any sophisticated software or any degree in specific to analyse the outcome of your company. Monitoring success is very tricky as it is difficult to know what aspects have to be constantly monitored.

Before monitoring and measuring the company’s online success it is better to know what the goals of your business are. If it’s for revenue collection or just engagement of the audience in your site, whatever it may know the goals will help assessing the outcome. If it’s revenue goals then people can buy or sell through your website. If it’s for engagement business it aims at monitoring how people find the site and what people do with the website.

Tools like Google and Bing webmaster and Web analytics programme are used to monitor the success online. Web analytics programme is an easy tool and it is free. The Google and Bing webmaster requires just domain verification to access the data that search engines have about your site.

The best traffic is the qualified traffic. The visitors who visit your site itself are the main markers to see the success of your company. Few of these turn out to be the future buyers. Once there is sufficient traffic created, and then monitoring the keywords used can be used in the webmaster tools to find out the number of customers looking into your site. Adverts can be prepared with the keywords. I created my companies advert at this agency in London which was very fruitful. Time spent on viewing the pages and sites are also indirect tools to assess the outcome of your company.

Once the goals are clear an insight to the number of visitors can be clearly obtained. This in turn gives the data regarding the company’s online success.…

How To Optimize Twitter With Hootsuit

Social media has become an in thing today. One has a number of accounts, thank to the sheer number of such platforms. Having a n account on just Twitter or Instagram will not suffice. One will have to have an account in each of these social media platforms.

The followers or friends one has on their page are almost the same set of followers on other Medias too. Your Facebook friends will be following you on Instagram and Twitter too. More often than not, one posts the same content on every account of their and surprisingly, the same set of people like it on each of these accounts.

This is how social media has changed and influenced our daily lives. As a result, one needs to keep a tab on each of these accounts, and keep responding regularly, if they want ot be famous on that platform and have a large number of followers.

What To Do?

So how do you keep a track of all the social media accounts? You can have each of those Apps installed on your smart phone, with notifications being sent for every activity. But how do you respond and manage?

When you are busy discussing something, a notification may come in and you may dismiss it after taking a quick glance. At the end of the meeting, that notification is forgotten and some post or question on your page goes unanswered. This is one of the biggest nightmares for aspiring social media stars.

I got great quality twitter followers with the help of Hootsuit. This App helps me keep track of the various accounts, comments, and responses. It is a one stop for all my social media accounts. As I don’t have to keep opening each account and reply from there, this saves me a lot of time too.

This is a dashboard that allows you to reply to all your comments from this App itself. As a result, you get to reply faster and nothing is missed out. Use this App and improve your Twitter activity and increase the followers overnight.

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